With such volume of tech savvy population, why should companies stop themselves from having the access directly with the customers? With remarketing ads, email and text marketing, and social media – you can be in front of your audience while they use many different apps on their mobile phones. High quality digital marketing includes banner ads, email marketing, content marketing, and social media posts. By learning how to creatively market yourself digitally, you open up a wide range of possibilities for future publicity strategies. Majority of the customers prefer online shopping now as compared to before. Between Google Shopping Ads and brand awareness campaigns, you can expand your brand recognition and boost sales.
Digital marketing lets you communicate directly with the customers who see your content, notably through website comments, messages, reviews, and social media posts. It allows you to gather invaluable information on customers’ reactions and preferences. You can monitor which ads and types of content they have seen shortly before they make a purchase. This tells you which marketing methods are most effective, allowing you to refine and improve your strategy. You can effectively use top social media figures as influencers and get to build a brand around them. Digital marketing also gives youthe ability to track customers’ purchase journeys and build your marketing strategies accordingly.
A study from Blue Nile Research shows that between 79 percent and 82 percent of consumers use search, brand websites and customer reviews for research. Between 14 and 25 percent use social, mobile and blogs to discover new solutions, products, and brands. All of these digital marketing tactics work together to help your brand deliver information to consumers who are looking for products or services just like yours. If you do not engage in these digital marketing strategies, you may be missing out on an opportunity to reach these customers.As more and more consumers use their smartphones and other mobile devices as part of the consumer buying journey, digital marketing tactics will become even more important. The key idea is that marketer should aim to deliver content to the consumer right in their moment of need.
Not only can digitalmarketing strategies be more affordable, but they also often offer an attractive ROI for business owners. In fact, content marketing costs 3 times less than some traditional marketing tactics. Additionally, marketers who consistently publish relevant and valuable blog content are 13 times more likely to experience a positive return on investment. By investing in more affordable tactics that provide a positive ROI, business owners and marketers can better optimize their marketing budget.
D'Katia offers an array of digitalmarketing services to help you build your brand and reach your target audience in a more productive way. We work on the most important theory when it comes to digital platform “CONTENT IS KING”
Our SEO experts target the best keywords for your business (local & national), optimize your website on monthly basis and create compelling content.
Research & Optimization-We further help you choose the right keywords for your business that meet specific criteria focused on search volume, competition level, and commercial intent. We’ll identify the right keywords that will drive buyers to your site and separate you from the competition. We’ll then perform a full SEO audit to make sure your website is optimized for your keywords, including your content and metatags. Lastly, we look for opportunities to eliminate website errors and SEO roadblocks that could be holding your website down.
Blogging & Content Marketing-We’ll plan, write, optimize and post the content to your website, completely full-service. We can also create long form skyscraper posts for you and compelling infographics.
Link Buidling- We’ll execute a monthly link building program for you that attracts links using several strategies from relevant guest posting to high quality directories and more.
We can help you create and execute an overall strategy that includes content sharing, building a following, uniquely communicating with your audience, and creating long-lasting relationships through social networking. In this way, you can identify the areas where you can get involved, then grow your network, and in turn, your brand awareness. Our process includes creating strategic and creative content on a weekly basis, publishing them to your platforms, as well as engaging with comments.
Marketing puts the power of precise keywords to work for you by giving you targeted traffic from keywords you choose –and it does so as soon as your campaign starts. D’Katiawill manage the entire PPC process for you. We’ll utilize targeted text and display ads to help drive the most desirable traffic to your website. We can also help you with:
With PPC management, you have the flexibility to track performance and make changes where necessary.
An average visitor should get the right information from your website in the first 5 seconds.Our team of in-house web designers are skilled in creating websites that show your unique brand and personality. Not to mention your web designs always include CRO metrics (conversion rate optimization) so they are tracking the actionable insight you need in order to know how well your website conversions are doing. D’Katia helpsto create a site that is responsive, captivating, and engaging for your audience.
Copyrights@All rights reserved d’Katia Software Technologies Pvt Ltd